Professional Image

The building of a professional image may seem too conventional or in conflict with the need of being authentic - an impediment to expressing our true selves.

How important is to present a professional image for you?

Do you want to express your liberating desires - which, anyway, are shaped by the culture - or to begin managing your image consciously and achieve the results you wish for - that is, influence - presenting an image for the position you want?

What’s really important for you,
and what are you going to do
to realize it?

The decision of this choice is yours alone, it will shape your future and the results you will achieve. To really be in control of your life and career, you must seriously deal with image and do what is necessary to reach your goals.

Creating a professional image implies rules.

The image for the workplace is regulated by codes which are an indication of individual position in the professional hierarchy. In business, rules define image and clothes have fixed meanings. Therefore, the images in the workplace send different messages from the images in personal life.

Beware. A professional image that makes you uncomfortable doesn’t work, even if it conforms to the rules. Let your good judgment guide you to choose what’s right for you, what complements your personality and is appropriate for the situation .

High Image can help you develop your professional image for the several stages of your career:
• Entering the job market: the first job interview
• Career upgrades: up to management and the board
• Which outfits and looks you must eliminate
• The best colors for business
• Strong looks that project authority
• Compulsory looks for women who aspire to the board
• How to create a wardrobe that is always professional
• Basic clothes for business for women and men
• Hair, makeup, beards and moustache in business
• Image mistakes on the job

Even if a good image
cannot substitute
working skills and qualifications,
an unprofessional image
can block your career .

In depth:
» Identity and role
» The code of the image

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